Tuesday, October 23rd, 2007


Last evening, the Ewing Fashion Agency launched the first in the series of four skype casts called Models’ question time – during which a number of fashion professionals, including representatives of Calamity Models and Second Style Magazine were able to share and participate. The session which had originally been scheduled for 30 minutes went on for about an hour because as time went on, people became more relaxed and able to pose the right questions and be more specific about the current issues about modeling and other fashion related issues.

Issues discussed include:

  • The impetus for certain ideas behind fashion week;
  • The feasibility or emergence of the super model in Second Life;
  • Self promotion;
  • Starting out in modeling;
  • Age as an issue in modeling; and
  • Agency exclusivity

Besides the rather interesting griefer we had on line,  who managed to insult each and everyone of us in turn, the event was really pleasant to be part of and we are looking forward to the next one on the Monday the 29th  at 12PM SLT.

The event venue and participation details will be published closer to the time. To register, please enter a comment to be notified in good time.

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The Ewing Fashion Agency lauched its new members’s club lounge ICONICA with an amazig six hour party that kicked-off straight after the model auction! All guests were given special entry bracelets that they had to wear in order to access the venue via the teleport systems. ICONICA which means iconic in Italian is fitting as a name for the club lounge, which was constructed with fashion and design in mind – it is truly alla mode – decorated stylishly in deep autumnal colours in the members’ indoor area and aqua blue reflective effects created by the hot tub that is set against classic neutral colours in the outdoor area, the club is aesthetically pleasing, the surroundigs, quiet and its position offers an opportunity to experience an amazing sunset or two.

The club is dedicated to and for the enjoyment of “friends” of the Ewing Fashion Agency – which includes members of its VIP list, sponsors, and some of the few names that dropped in for a quick shake of the tail – namely Callie Cline, Maxmilian March, cadence Juran, Liliu Maximov and Isadora Fiddlestick. A celebrity DJ organisation and record label kept guests entertained for way too long into the night. I personally attempted a number of times to leave, but it ever felt like the right moment, because the music and atmostphere was amazing, until the DJ finally spun the last tune and it was all over. I can say that an amazig time was had by all if this is any indication of the future events to come, then I look forward to them!